João Generoso
JOÃO IS A MULTIDISCIPLINARY DESIGNER CREATING FLEXIBLE VISUAL SYSTEMS AND DEVELOPING INTERACTIVE
DESIGN TOOLS
Always exploring new means of visual expression, he has experience in graphic and motion design,
creative coding, procedural 3D modeling, interfaces and signage.
Based in São Paulo, Brazil, João has worked on many award-winning projects worldwide,
collaborating with global brands such as Google, Itaú, Microsoft, and Nike.
CONTACT
hey@joaogeneroso.com
SOCIAL
Instagram
LinkedIn

EXPERIENCE
INDEPENDENT DESIGNER
Graphic design, development of interactive design systems, motion design, and 3D modelling
2021..ongoing
BIJARI
Graphic design, creative coding and art direction
2021..ongoing
0E1 ARQUITETOS
Communication internship and architectural visualization
2021
AWARDS & ACKNOWLEDGEMENTS
IF DESIGN AWARD
2024 — Sumaúma
2023 — Nike Ibirapuera
LATIN AMERICAN DESIGN AWARDS
2024 — Sumaúma, Gold
2023 — DemonumentaRA, Silver
BRAZIL DESIGN AWARDS
2024 — Sobre Nós, Silver
2024 — Arqueologias do DOI-CODI, Bronze
2023 — Sumaúma, Shortlist
2022 — Nike Ibirapuera, Shortlist
BRAZILIAN DESIGN BIENNIAL
2024 — Nike Ibirapuera
IBERO-AMERICAN DESIGN BIENNIAL
2024 — Sumaúma
DESIGN FOR A BETTER WORLD
2024 — Sumaúma
CAU/SP: DESIGNING THE FUTURE
2023 — Novas Ocupações
CLIENTS
COMPANIES & INSTITUTIONS
Google
Heineken
Itaú
Microsoft
Nike
Stone
Sumaúma
University of São Paulo
World Animal Protection
Young Lions Brazil
AGENCIES & STUDIOS
Alles Blau
Biabum
Bijari
EST.31
FutureBrand
EDUCATION
UNIVERSITY OF SÃO PAULO (FAUUSP)
Bachelor's degree from Faculty of Architecture and Urbanism and of Design
2016..2022
UNIVERSITY OF LISBOA (FAUL)
Academic exchange program in Architecture and Design
2021
PROJECTS & COURSES
DIGITAL ARCHIVES AND RESEARCH
UI research on digital archiving, organized by Giselle Beiguelman
2024..2025 — FAUUSP
VISUAL DESIGN FOR DIGITAL PRODUCTS
Course taught by Marcos Rodrigues and Rafael Bessa
2025 — Aprender Design
CREATING SCALABLE DESIGN SYSTEMS WITH FIGMA
Course taught by Felipe Barbosa
2024 — Platô
DECODING IDENTITIES
Course taught by Giulia Fagundes
2023 — Aprender Design
TALKS
CREATING DESIGN SYSTEMS WITH P5.JS
Talk given at Processing Community Day Brasil 2023
INTRODUCTORY BLENDER COURSE
Free course teaching 3D modeling in Blender
PRESS & FEATURES
BRAND NEW ESTADÃO FOLHA DE SÃO PAULO TIM RODENBRÖKER PANGRAM PANGRAM CREATIVE CODE ART